Diy- Challenger – Aspire-Vöruvernd

Húsasmiðjan – Aspire Risk Assessment

Aspire Risk Assessment – Optimizing the In-Store Experience
without Compromising Security

Outcome

The goal is to identify where loss occurs, why it occurs, and which protection methods reduce risk without damaging the customer experience.

Identifying Risk & Ineffective Security Measures

Identify high-risk categories, vulnerable displays, and security measures that fail to prevent loss or disrupt the shopping experience.

Documenting with Images

Visually document real in-store conditions to clearly show risk exposure, customer interaction, and security gaps.

Understanding the Impact

Assess the impact on shrink, staff efficiency, customer trust, and sales performance.

Proposing Solutions

Propose protection strategies aligned to risk level, store layout, and customer expectations.

Partners

Global experience, with local service

Aspire are proud partners of InVue, Cross Point, All-Tags and Veesion.

Our partners

InVue

50+ years’ experience, supplied in 90+ countries, with 200+ patents.

Cross Point

Over 30 years’ experience, driven by the latest technology — supplying AM, RF and hybrid RFID systems with remote service access.

DIY / Hardware

Retail & Brands

Some of our Global partners

A hidden risk in traditional retail security

“Thieves with Keys”

Powerful magnets designed to defeat retail security are widely available online. No authorization. No accountability.

Magnetic locks are outdated and no longer secure. Smarter retailers are updating to smarter systems.

InVue’s OneKEY is the answer.

InVue OneKEY removes this vulnerability entirely. Using infrared communication instead of magnet release, OneKEY cannot be defeated by magnetic attacks.

Magnet can be easily bought on-line

OneKEY uses infrared communication — not magnetic release

Eliminates a known attack method

OneKEY eliminates the weakness of magnetic solutions.

Security without sales friction

Staff get instant access without weakening protection, keeping customers engaged and moving.

OneKEY´s Simplicity

Simple, effecienct, globally proven solution.

Húsasmiðjan

Challenges & Solutions – Asset Protection & Key Management

InVue OneKEY Smart Locks

➜ OneKEY — instant access
➜ Empower your employees
➜ No more lost keys
➜ Frictionless access to secure merchandise
➜ No batteries, simple to install

Other Locks

Padlocks — ideal for

➜ High-risk merchandise in warehouse
➜ Trailers
➜ Stores outside
➜ Containers

Overview of Benefits

Smart locks optimise in-store experience and improve customer experience.

Húsasmiðjan

Challenges & Solutions – High Value & Bulky Items

High value items — High value – high risk merchandise

⚠ Security tag removed in Grafarholt store. (and replaced again)

Anchor Cable Lock

➜ Designed for bulky DIY merchandise.
➜ Strong physical retention to reduce grab & run theft.
➜ Clean presentation while enabling staff-assisted sales.

Solution 2

Anchor Cable Lock + Spider Locks

➜ Extra security for the highest-risk items.
➜ Ideal where theft risk is persistent and product value is high.
➜ Keeps displays tidy and shop-floor ready.

Solution 3

Zips Double Anchor Alarming

➜ High security for power tools and high-value boxed items.
➜ Allows customers to test drills with a battery — increasing conversion and sales.
➜ Dual-anchor retention reduces tampering and quick removal.

Solution 4

Magnet-Resistant Cable Locks

➜ Cable lock protection that cannot be defeated with magnets.
➜ Ideal for high-theft departments and repeat loss items.
➜ Flexible for different pack sizes and product types.

Húsasmiðjan

Security vs Customer Experience

Bulky security tag – product completely covered by spider

⚠ Some spider locks easy to remove – high theft risk

Unnecessary damaged packaging & obstructing the product

Safer Boxes

➜ Clear visibility
➜ No packaging damage
➜ Standard uniformity

Secure Hooks (StopLok)

➜ Simple OneKEY operated solution
➜ Prevents rapid removal
➜ Proven to reduce theft

Private label option

Stop Locks – Húsasmiðjan branded optional.

➜ High-theft peg-hook protection
➜ Standard uniformity
➜ Own-brand differentiation

Aspire Risk Assessment – Optimizing the In-Store Experience
without Compromising Security

“Thieves with Keys”

InVue’s OneKEY is the answer.